With literally millions of followers, celebrity tweets reach a lot of people instantly and simultaneously. It’s not surprising that brands have seen this as a way to get their product seen quickly and in a positive light. So then, we’ve entered the world of sponsored tweets. Did your favorite actor really just enjoy that candy …
Category Archive: Social Media Management
Jan
30
Google+ Now Open to Teens
Google+ was previously open for those 18 or older. Google said they wanted time to “get it right” before allowing 13-18 year olds onto the service. Today, Google has opened its doors to the social networking service- with some safeguards- to the same ages as Facebook. I wonder if they originally want to seed the …
Jan
30
Tips on Voice in Writing for the Web
Suzanne Norman brings up a problem we’ve all experienced: bots. Whether they are trying to capture search engine rankings or get you to click a Twitter link, bots are a real pain. In his article, he covers how to avoid sounding like a robot and inject true “voice” into your writing on the web. Think, …
Jan
29
15 Valuable Twitter Tips
Mark Schaefer has written some valuable tips on how to use Twitter to outgun your competition. 2) Customer service is a popular use of Twitter by many companies and other organizations. There are many well-documented best practices you can find by doing an Internet search on the topic. When people are “calling you” on Twitter, are you …
Jan
27
How Small Businesses Can Thrive With Google+
One of my favorite sites to stay on the cutting edge of social media is www.socialmediaexaminer.com. I found a video interview with a gentleman named Chris Brogan on their site. Chris gives many valuable tips in this quick 8 minute video, and also gives an introduction to his book. If you haven’t made the dive into …
Jan
27
5 Ways to Increase Facebook Engagement
SocialMediaToday.com covers great Facebook fan page management tips to encourage engagement and growth. One of the most essential aspects of user engagement is time management. It pays to be aware of the peak hours to capture the most engagement. So when’s the best time to post? Always put into consideration the timezone of your customers, …
Jan
26
Social Media Alerts Your Business Should Be Using
Socialfresh goes over three key points (in 22 specific ways) to monitor in social media to find what customers are saying about you right now! One of the easiest ways businesses can take advantage of social media is by establishing alerts that cover a wide range of topics. By doing so businesses can quickly monitor …
Jan
26
Small Business Social Media Cheatsheet
Flowtown has created a “Small Business Social Media Cheatsheet” that provides some solid points of reference for those overwhelmed by social networking. With one in three small businesses using social media, it’s no longer enough just to have a website. Small businesses must have a social media presence, too. Don’t know where to start? This …
Jan
26
Boost Fanpage Likes by Creating a Facebook Giveaway (Using WordPress)
Folks over at wpbeginner.com have a great read about how to use a pretty cool Facebook plugin, SSL certificate and newsletter service to create a viral marketing approach. As a lot of you know that we recently launched a new site List25 last month. We have been doing a lot of social media promotions for it, and …
Jan
25
Protecting Your Brand Identity on the Social Web
One of the most common reasons businesses hesitate to get involved in social media is because of social backlash. It’s true that when you create a social network you are opening the doors to your customers and sharing your brand with them; you’re literally giving a piece of your company to the customers. While we’re …