Suzanne Norman brings up a problem we’ve all experienced: bots. Whether they are trying to capture search engine rankings or get you to click a Twitter link, bots are a real pain. In his article, he covers how to avoid sounding like a robot and inject true “voice” into your writing on the web. Think, …
Tag Archive: engage
Jan
27
5 Ways to Increase Facebook Engagement
SocialMediaToday.com covers great Facebook fan page management tips to encourage engagement and growth. One of the most essential aspects of user engagement is time management. It pays to be aware of the peak hours to capture the most engagement. So when’s the best time to post? Always put into consideration the timezone of your customers, …
Jan
25
Protecting Your Brand Identity on the Social Web
One of the most common reasons businesses hesitate to get involved in social media is because of social backlash. It’s true that when you create a social network you are opening the doors to your customers and sharing your brand with them; you’re literally giving a piece of your company to the customers. While we’re …