Here are some unique tips for driving traffic and increasing your Facebook visibility! Have you noticed less interaction on your Facebook page in the last few months? Getting your updates to appear in the coveted news feed is more challenging than ever. I don’t have answers as to how the elusive Facebook algorithm works. What I do …
Tag Archive: facebook
Feb
04
The 8-Year Evolution of Facebook
Mashable has a write up of the 8 year history of Facebook. Especially worthwhile is the slideshow at the bottom that highlights the evolution of Facebook and its many different looks! Facebook became a hobby, something I would check every so often and not every day like I do now. But as more faces jumped …
Feb
01
Social Media: The Proverbial Moving Target
My friend Becky Lam brings some some great points about how social media is a moving target. With any software or web service, you can expect updates and changes to break the “old way of doing things” and find yourself relearning the system literally overnight. She also highlights the important of making people aware of …
Jan
27
5 Ways to Increase Facebook Engagement
SocialMediaToday.com covers great Facebook fan page management tips to encourage engagement and growth. One of the most essential aspects of user engagement is time management. It pays to be aware of the peak hours to capture the most engagement. So when’s the best time to post? Always put into consideration the timezone of your customers, …
Jan
26
Small Business Social Media Cheatsheet
Flowtown has created a “Small Business Social Media Cheatsheet” that provides some solid points of reference for those overwhelmed by social networking. With one in three small businesses using social media, it’s no longer enough just to have a website. Small businesses must have a social media presence, too. Don’t know where to start? This …
Jan
26
Boost Fanpage Likes by Creating a Facebook Giveaway (Using WordPress)
Folks over at wpbeginner.com have a great read about how to use a pretty cool Facebook plugin, SSL certificate and newsletter service to create a viral marketing approach. As a lot of you know that we recently launched a new site List25 last month. We have been doing a lot of social media promotions for it, and …
Jan
24
Facebook Timeline goes Live for All Users
It looks like Facebook will be migrating all users over to the new Facebook Timeline and no longer giving them the option to remain on the older wall-style posting or timeline. They will be giving users 7 days to edit and change their timeline before they publicize all profile information. In case you’re unfamiliar, the …
Jan
23
Promotional Content on Facebook Timeline
Social Media mentor Mari Smith dives into the Facebook Timeline “cover” image, what content Facebook allows it to contain for business use and then continues on into some information for the new Subscribe feature. Now, the main purpose of this blog post came about after a discussion began with some of my friends on Facebook. It seems there’s …
Jan
20
Three Metrics that Will Change the Way You Market on Facebook
Mashable just put up a fantastic resource on sharply targeting your engagement strategy to increase your fan base, engagement, and to driving new traffic to your page for free. Facebook isn’t just the largest social networking site on the web (with more than 800 million active users); it also collects a massive amount of information about …
Jan
18
Using Facebook Fan Pages Effectively
Recent research on the Facebook changes that have been occurring in the last few months discovers that when a fan clicks <Like> on a fan page, that this is often their first and only visit! Needless to say, this can be troubling for business brands. Sure, the support of a “like” is necessary, but you …